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Australia is fortunate to be home to many of the world’s best label printers who consistently take gold’s and best in Shows at World label awards such as TLMI. This combined with some of the world’s best label designers ensures a strong recipe for success.
Over the last 6 years we have specialized in wine label designs and have worked with many of the wine label printers in Australia. Following is a brief introduction, in no particular order.
WINE LABEL PRINTERS
James Print is a family owned and run business based in Mildura, with a strong presence in the Barossa Valley. Perhaps smaller then Multi-color and Label house, they bat above their size with one of our labels – the La la land Pinot Gris recently winning Gold and Best in Show at the FPLMA awards. This award came as a great surprise to me as it wasn’t my favourite design we’ve done but James Print really did an amazing job with the paperstock and embellishments, which really elevated it to the next level. We’ve collaborated quite a lot together having worked on all of the Lalalaland labels, Deakin Estate and L’enologa labels. I always appreciate working with a family business because you know that the quality will be good and done at a competitive price.
Graphix Labels are based in Burwood, Victoria and have a team of around 52. I did a tour of their operation a couple of years ago and it’s quite a large setup. Neil Fisher, who I’ve worked with is a really friendly, good people person. We worked together for the Woolshed Labels, where we got some really strong results. I haven’t worked with Graphix Labels as much as the above three, although I know they often print some of the more premium labels for one of my clients and have a few innovative products that I’ve been impressed with.
Label World was the first Wine Label Printer we worked with, based in W.A for Express Winemakers. We completed at least 30 labels together for Express Winemakers and Nathan Box was always extremely enthusiastic about design, as well as pushing the boundaries. Label World changed its name to Label Makers in 2014, presumably due to a merger. I haven’t done much work with them since but being a larger company often has its advantages with more technologically advanced machines and a capacity to print higher quantities faster. They now have locations in Vic, W.A, NSW and NZ.
WINE LABEL SCREEN-PRINTERS
Cutler specialize in Screen-Printed wine bottles, but also offer Shrink wrapped labels, clear labels through to more conventional printed labels. There aren’t many printers who offer screen-printed bottles in Australia, so Cutler is likely to be the obvious choice in this realm.
WINE CAPSULE SPECIALISTS
Whilst I haven’t visited Amcor, they do also offer Wine Capsules although have a much broader focus then Guala.
SHIPPER CARTON PRINTERS
As far as I know Visy have been responsible for printing all of our Australian Shipper Carton Designs including Lalaland, Deakin Estate and Brown Brothers. I therefore assume that they’re probably the biggest Shipper Carton printers in Australia. They offer a diverse range of qualities and price-points from entry level cartons with minimal colours, through to gloss finished CMYK printing, even through to quality embellishments.
FINAL PIECE OF ADVICE
For those looking for a Wine Label Printer and all of the collateral requirements I hope this post has been helpful. If you also need assistance with design, please don’t hesitate to contact us and we’d be happy to give more advice and recommendations on which printer might be best for your project.
Beetle Creative Director